*  Are you struggling in your daily battle with your competition each day?
*  Would you like to get tips, tools and secrets to give you that advantage you are seeking?
*  Do you want to network with like minded entrepreneurs focused on success?

IF you answered "YES" then you will want to join us for
MARK'S SMALL BUSINESS BOOT CAMP III
"THE CHAMPIONSHIP BOUT"
Friday, January 19, 2018 at the
Charlotte Harbor Event and Conference Center
8:30 am to 1:00 pm.
100% SECURE CHECKOUT
Any successful small business owner/entrepreneur knows that the day to day battle for success is like fighting in your own personal Championship Bout every day.  You never know where the next opponent will come from- whether it’s your competition from across the street, the other side of the globe or the government in Tallahassee or Washington.  You need to have every possible business tools and secrets on your side as you open your doors each day to go to battle in this business boxing ring.  This year we have assembled a line-up of topics that will arm you with knowledge and unique skills you need to take on your daily battle for success with a big advantage over your competition.  Don't miss the THREE ROUNDS OF TRAINING offered this September 22, 2017.
  ROUND ONE
  “HOW TO CREATE THE ULTIMATE CUSTOMER EXPERIENCE” 
(and turn then into raving fans!) 
PRESENTER/PRODUCER – Mark Martella, Esq.
Attorney, Author, Speaker, Consultant and Business Coach.
PRESENTER/PRODUCER – Mark Martella, Esq.
Attorney, Author, Speaker, Consultant and Business Coach.
Muhammed Ali was a great choreographer in the boxing ring.  Whether it was his “float like a butterfly sting like a bee” tactics in his early days or his “rope-a-dope” tactic to exhaust George Forman in their championship bout, Ali always had a plan to defeat his opponent.  Not only did he have a plan, but it changed each time to protect himself from the strengths of his opponent and take advantage of their weaknesses.

    As a business coach and consultant, I am amazed at the number of clients who come to me with no real plan of attack on how to: a.) first nurture the relationship with someone who is interested in their product or service by raising their hand; and b.) a process for closing the deal.  Many small business owners spend thousands of dollars to get the phone to ring but, once it is answered or, when someone walks through the door, they have no plan on how to handle that prospect.  With no system in place, it becomes a random process of how they get someone to buy.  While even a “blind squirrel finds and acorn every once in a while,” that is no way to develop a successful business.

    If you think your clients will be like Renee Zellweger in the movie “Jerry Maguire” where she says to Tom Cruise “you had me at hello”, you are sadly mistaken.  With all the choices out there, you need to set yourself apart from your competition and, one of the best ways to do it, is through excellence in the execution of nurturing your customer relationship.  The most successful business owners I know are the ones who have sat down with their team and choreographed each step of the sales process that will occur after a client has said “hello”.  Not only have they charted out each step in the process from pre-sale to post sale follow up, they have scripted each part for every person involved in the sales process so they know exactly what to say and, what not to say, and who in the company to refer the client to if they don’t know the answer.

    Imagine a dentist, for example, paying tens of thousands of dollars in advertising that at first blush seems to be working.  However, if his receptionist either is rude or does not know he game plan, these dollars are wasted.  There is no need to worry about these things happening in your place of business if you have choreographed your sales process.
  • In this presentation, I will take you behind the curtain of the sales process of a bankruptcy attorney (yes a bankruptcy attorney needs a sales process) and how it transformed my practice and grew my market share as bankruptcies filings plummeted by over 50%.  The same principles apply to any business!
  •  I will walk you through the process of the questions you need to ask yourself and your team in order to develop a choreographed sales process.
  •  Some lucky audience member will be chosen have the opportunity to either have their sales process dissected or help them create a new one of they don’t have one in place.

It is my goal for you to walk away from this presentation with the tools you need and, the concepts you must understand, to transform your sales process from a hodgepodge of random events to a tightly choreographed sales process.  By implantation of a choreographed system, it will eliminate the chances of losing a customer or client once they have raised their hand that they need your product or service.    
Here’s What People Are Saying:

Bob Massey, Business Editor, "Florida Weekly"

You would almost think that bankruptcy attorney Mark Martella is trying to put himself out of business - but that is certainly not the case.  He runs an intense "boot camp" for small business to help them not only survive, but thrive.

Maureen Kratzer, President, CPR Class, LLC

I met Mark Martella at his Business Bootcamp.  Afterwards I joined his Business Mavericks and he has become my unofficial business advisor.  I retained his law firm to create my LLC.  Mark took the time to answer my questions ensuring that I understood the process and all it entailed.  Mark has always been available to answer my business questions and he gives great advice. I trust Mark and highly recommend him.
100% Money Back Guarantee

If you don't think after attending the Boot Camp that you can not implement tips and tools to get 10 times the investment back in the next 12 months, I will refund the entire investment you made and you can keep all the materials.

I am confident you will leave the Boot Camp motivated and energized to take on the competion like you never have before and share the lessons you learn with your team to transform your business into the one you dreamed of when you first opened your doors.

What Are You Waiting For?
JOIN US on January 19, 2018 in Punta Gorda, Florida if you want to change your mindset on how you approach your business and spend a half day with like minded entrepreneurs seeking to achieve the best their business can be!
SAVE $100 ON THE INVESTMENT PRICE OF $147.

IF YOU are one of the first 47 to sign up for the Hurricane Irma Special Price of $47
THE INVESTMENT IS ONLY $47!!!
100% SECURE CHECKOUT
  ROUND TWO
  “SOCIAL MEDIA SECRETS" TO CREATE THE ULTIMATE SALES FUNNEL!
PRESENTER– Charlie Rose, President of Funnls, LLC
and
Funnel Creation Guru
          Do you get excited when you get new “likes” on your Facebook page? [Do you even have a Facebook page for your Business?]  What about when someone retweets your witty tweet?  Well having a ton of likes on Facebook or Twitter followers or any of the other social media outlets is meaningless if you cannot turn these people into customers and clients.

    As his company's name implies, Charlie is a master at helping business use the internet to create sales funnels to drive people to your website and sales pages.  Charlie has leveraged his experience working for the music industry in Hollywood to create dynamic websites that attract more customers and automate your selling process.  In this presentation, Charlie will share with the tools you need to create the ultimate sales funnel for your business so that you can convert those “Likes” into dollars and have your website be more than just a pretty brochure but, rather, a tool that makes you money while you sleep!

100% SECURE CHECKOUT
  ROUND THREE
  “YOUR STORY:  The Secret Weapon to Differentiate YOU from Your Competition.”  
PRESENTER/PRODUCER – Mark Martella, Esq.
Attorney, Author, Speaker, Consultant and Business Coach.
         Everyone has a story!  But few share their story. 

         If you believe that people do business with people and companies they know, like and trust, then ask yourself why you haven’t shared the story of you and your business with your customers to start building that relationship by letting them get to know you?

         When I first heard this concept, not only did it seem unusual to me but it also scared the hell out of me!!!  It wasn’t until someone said to me that if you have a story that can help others, you are being selfish by keeping it to yourself.  As a result of that epiphany, I wrote my first book “Bankruptcy in Plain English- The Ultimate Layman’s Guide to Taking the Fear and Mystery out of the Bankruptcy Process.”  In it, I shared my small business journey that ultimately led to my filing for bankruptcy. 

          What happened next was totally unexpected:  I was able to develop an immediate bond and trust with my clients who read the book because: a.) they now knew that I knew exactly how they were feeling and; b.) it gave them hope that things would get better and they had a brighter future ahead of them.
   
         While you don’t need to write a book to share your story, every small business owner has a fabulous “hero’s journey” story to tell.  Whether it’s how they were inspired by their childhood or parents to pursue their chosen path, or how they battled unforeseen enemies like hurricanes and financial meltdowns of the economy, those struggles and setbacks ultimately lead to their current position of success.  Just think about some of the most enduring stories in books and movies like “Rocky”, “Casablanca”, “Star Wars” and “The Hobbit”.  People are attracted to, identify with and remember stories.
   
          Successful entrepreneurs follow this path as well.  For Example, I am sure you know some part of the life story of Steve Jobs, Walt Disney, Richard Branson, Tony Robbins, LeBron James, Martha Stewart, Oprah and just about every big Hollywood movie star.  There is a reason they promote their celebrity.  Sharing your story will help create your celebrity status in your community.
   
          I know of no better way to develop the know, like and trust factors of a business/customer relationship than telling your story.  Again, with so many media choices today, you don’t have to write a book to share your story and let your customers and clients into your world and learn more about you and your story. 

         In this presentation, I and how and when to use it to start developing the first prong of the business relationship, the “know”, in know, like and trust.  It is truly a secret weapon that will set you apart from your competition.    

  • In this presentation, I will share with you how to start the process of identifying your own personal hero’s journey.
  •  I will walk you through the process of story boarding the story to implement it in various media and marketing.
  •  I will make some lucky audience member the star of their own video they can instantly use on social media and show you step by step how easy it is to use. 

SAVE $100 ON THE INVESTMENT PRICE OF $147.

IF YOU are one of the first 47 to sign up and get the Hurricane Irma Special Price!
THE INVESTMENT IS ONLY $47!!!
100% SECURE CHECKOUT
100% Money Back Guarantee

If you don't think after attending the Boot Camp that you can not implement tips and tools to get 10 times the investment back in the next 12 months, I will refund the entire investment you made and you can keep all the materials.

I am confident you will leave the Boot Camp motivated and energized to take on the competion like you never have before and share the lessons you learn with your team to transform your business into the one you dreamed of when you first opened your doors.

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